Ba\u015fka insanlar\u0131n kabul etmesi\u00a0ve be\u011fenmesi istenen \u015feyin \u00f6v\u00fclerek takdimi. Bu \u015fey siy\u00e2s\u00ee bir fikir, ideolojik bir g\u00f6r\u00fc\u015f, bir inan\u00e7 veya\u00a0ekonomik bir olay olabildi\u011fi gibi k\u00fclt\u00fcrel, turistik ve sportif bir\u015fey de olabilir. Propaganda bir doktrini\u00a0yaymak, hedef millet veya kitleyi fikren kazanmak, kar\u015f\u0131 taraf\u0131n zihin ve psikolojisini arzu edilen tesire\u00a0t\u00e2bi k\u0131lmak i\u00e7in, te\u015fkil\u00e2tl\u0131 ve devaml\u0131 bir surette telkinlerde bulunmak ve faaliyet g\u00f6stermektir. Daha\u00a0k\u0131sa bir t\u00e2rifle; propaganda bir fikrin, her \u00e7e\u015fit vas\u0131tadan istif\u00e2de etmek s\u00fbretiyle, hedef kitleye telkin edilmesidir.<\/p>\n
T\u00e2rih\u00e7e: Propaganda \u00e2ile ve cemiyet hay\u00e2t\u0131n\u0131n te\u015fekk\u00fcl\u00fc ile ba\u015flam\u0131\u015f, gittik\u00e7e geli\u015ferek bug\u00fcn
\namans\u0131z bir sil\u00e2h h\u00e2lini alm\u0131\u015ft\u0131r. M\u00eel\u00e2ttan \u00f6nce 5. as\u0131rda ya\u015fam\u0131\u015f me\u015fhur \u00c7in d\u00fc\u015f\u00fcn\u00fcr\u00fc Su-Tzu Harbin
\nKitab\u0131 adl\u0131 eserinde, \u00e2ni ve \u015fa\u015f\u0131rt\u0131c\u0131 hareketler ve g\u00fcr\u00fclt\u00fclerle d\u00fc\u015fman\u0131n sava\u015f azminin k\u0131r\u0131lmas\u0131
\nus\u00fblleri \u00fczerinde ehemmiyetle durmu\u015f; ayn\u0131 zamanda sevilen ve \u00eetim\u00e2d edilen siy\u00e2s\u00ee ve asker\u00ee liderler
\nhakk\u0131nda hiy\u00e2net ve sahtek\u00e2rl\u0131k \u015f\u00e2yialar\u0131n\u0131n yay\u0131lmas\u0131, d\u00fc\u015fman kar\u015f\u0131s\u0131nda bulunan kuvvetlerin ezici
\n\u00fcst\u00fcnl\u00fc\u011f\u00fc hakk\u0131nda haberler g\u00f6nderilmesinin de m\u00e2nev\u00ee ve y\u0131k\u0131c\u0131 tesirlerini belirtmi\u015ftir.<\/p>\n
Hannibal, Roma \u00fczerine y\u00fcr\u00fcrken, Attila ve Cengiz ak\u0131nlar\u0131na ba\u015flarken, her def\u00e2s\u0131nda kuvvetlerinin
\nezici \u00fcst\u00fcnl\u00fc\u011f\u00fc ve dayan\u0131lmazl\u0131\u011f\u0131 hakk\u0131nda \u015f\u00e2yialar \u00e7\u0131kartarak harek\u00e2ta ba\u015flam\u0131\u015flar, kar\u015f\u0131lar\u0131na \u00e7\u0131kan
\nkuvvetleri korku ve deh\u015fet i\u00e7erisinde b\u0131rakarak mukavemet azimlerini k\u0131rm\u0131\u015flard\u0131r. Osmanl\u0131 ordular\u0131
\nzaptettikleri yerlerde, d\u00e2im\u00e2 ad\u00e2let ve \u015fahs\u00ee h\u00fcrriyete yer verdiklerinden kom\u015fular\u0131ndaki ad\u00e2letsizlik ve
\nm\u00fcs\u00e2mahas\u0131zl\u0131klardan faydalanarak, onlar\u0131n azimlerini \u00f6nceden k\u0131rm\u0131\u015f ve bu h\u00e2l muvaffakiyetlerini
\nkolayla\u015ft\u0131rm\u0131\u015ft\u0131r.<\/p>\n
On yedinci as\u0131rda, Katolik \u00eetikatlar\u0131 d\u0131\u015f\u0131nda L\u00fcther taraf\u0131ndan meydana getirilen
\nProtestanl\u0131k mezhebinin fazla taraftar toplamas\u0131, r\u00f6nesans hareketinin belliba\u015fl\u0131 bir cereyan h\u00e2linde
\nbelirmesi, papal\u0131\u011f\u0131n n\u00fcf\u00fbzu \u00fczerine tesirini artt\u0131rma\u011fa ba\u015flam\u0131\u015f, buna kar\u015f\u0131l\u0131k Papa XV. Greguar
\ntaraf\u0131ndan \u201cCongregation de Propagandistes\u201d ad\u0131 verilen kardinaller meclisi toplant\u0131ya \u00e7a\u011fr\u0131lm\u0131\u015f, bu
\nmeclise Katolik \u00eetikatlar\u0131n\u0131 \u00fcst\u00fcn tutmak i\u00e7in yeni mezhep ve cereyanlarla m\u00fcc\u00e2dele (propaganda)
\nvazifesi verilmi\u015fti. \u0130\u015fte propaganda kelimesi terim olarak buradan do\u011fmu\u015ftur. Kelimenin k\u00f6k\u00fc Latince
\n\u201cyay\u0131lmas\u0131 gereken \u015fey\u201d m\u00e2n\u00e2s\u0131na gelen \u201cpropago\u201ddan \u00e7\u0131kar\u0131lm\u0131\u015ft\u0131r.<\/p>\n
Propaganda, belli bir kitleye, bir memlekete veya b\u00fct\u00fcn d\u00fcny\u00e2ya
\nhitap edebilir. Bu husus propagandan\u0131n mevzuu veya maksad\u0131na ba\u011fl\u0131d\u0131r. Zaman ve zemine uygun
\nolarak, herhangi bir mevzu \u00fczerinde esasl\u0131 tertiplenmi\u015f olan propaganda, \u00e7ok tesirli olmal\u0131, aksi halde
\nverimsiz olur. Ayn\u0131 mevzu \u00fczerine yap\u0131lan propagandan\u0131n metin ve if\u00e2de tarz\u0131, hitap etti\u011fi kitleye g\u00f6re
\nde\u011fi\u015fir. Bir z\u00fcmreye methetti\u011fi bir hususu, di\u011fer bir z\u00fcmreye k\u00f6t\u00fcleyebilir. Bu bak\u0131mdan propaganda
\n\u00e7ok y\u00fczl\u00fcd\u00fcr. Muh\u00e2tab\u0131na g\u00f6re fikir ve dil kullan\u0131r. Propagandaya kap\u0131l\u0131p kalmamak, muhatap olanlar\u0131n
\ninanc\u0131na, k\u00fclt\u00fcr\u00fcne, zek\u00e2s\u0131na ve \u015fuuruna ba\u011fl\u0131d\u0131r.<\/p>\n","protected":false},"excerpt":{"rendered":"
Ba\u015fka insanlar\u0131n kabul etmesi\u00a0ve be\u011fenmesi istenen \u015feyin \u00f6v\u00fclerek takdimi. Bu \u015fey siy\u00e2s\u00ee bir fikir, ideolojik bir g\u00f6r\u00fc\u015f, bir inan\u00e7 veya\u00a0ekonomik bir olay olabildi\u011fi gibi k\u00fclt\u00fcrel, turistik ve sportif bir\u015fey de…<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22],"tags":[2173],"class_list":["post-3608","post","type-post","status-publish","format-standard","hentry","category-toplum","tag-propaganda"],"_links":{"self":[{"href":"https:\/\/www.ilkkimbuldu.com\/index.php?rest_route=\/wp\/v2\/posts\/3608"}],"collection":[{"href":"https:\/\/www.ilkkimbuldu.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ilkkimbuldu.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ilkkimbuldu.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ilkkimbuldu.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3608"}],"version-history":[{"count":2,"href":"https:\/\/www.ilkkimbuldu.com\/index.php?rest_route=\/wp\/v2\/posts\/3608\/revisions"}],"predecessor-version":[{"id":7665,"href":"https:\/\/www.ilkkimbuldu.com\/index.php?rest_route=\/wp\/v2\/posts\/3608\/revisions\/7665"}],"wp:attachment":[{"href":"https:\/\/www.ilkkimbuldu.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3608"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ilkkimbuldu.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3608"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ilkkimbuldu.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3608"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}