\u0130ngiltere’nin Covent Garden y\u00f6resinde faaliyet g\u00f6steren Moss Bros \u015firketi, ilk elbise kiralayan firma olarak tarihe ge\u00e7ti. 1860 y\u0131l\u0131nda Moses Moss taraf\u0131ndan kurulan bu \u015firket, asl\u0131nda kullan\u0131lm\u0131\u015f elbiseler al\u0131p sat\u0131yordu. Elbise kiralamaya ise 1897 y\u0131l\u0131nda tamamen bir rastlant\u0131 sonucu ba\u015flad\u0131 ve s\u00fcrd\u00fcrd\u00fc.<\/p>\n
Charles Ponds adl\u0131 amat\u00f6r bir vokalist, elinde-avucunda ne varsa hepsini t\u00fcketip be\u015f paras\u0131z kal\u0131nca, karn\u0131n\u0131 doyurabilmek i\u00e7in komedyenlik yapmaya karar verdi. \u0130lk i\u015f \u00f6nerisini ald\u0131\u011f\u0131nda da \u00e7ok sevindi. Bir ak\u015fam, \u00f6zel bir toplant\u0131da konuklar\u0131 e\u011flendirmesi isteniyordu. Kuyruklu ceketini almak i\u00e7in derhal evine ko\u015ftu\u011funda, zavall\u0131 ceketin lime lime oldu\u011funu g\u00f6rd\u00fc.<\/p>\n
Moss’lar\u0131n d\u00fckk\u00e2n\u0131na giderek, Moss’un b\u00fcy\u00fck o\u011flu ve i\u015fletmenin yeni sahibi Alfred Moss’tan, kendisine \u00f6d\u00fcn\u00e7 bir ceket vermesini istedi. Moss, Ponds’un yaln\u0131z bu \u00f6nerisini de\u011fil, daha sonra s\u0131k s\u0131k yineledi\u011fi ba\u015fka \u00f6nerileri de sevinerek kabul etti. Ama bir g\u00fcn, bu gidi\u015fe bir son vererek, Ponds’dan, hi\u00e7 de\u011filse birka\u00e7 kuru\u015f alma zaman\u0131n\u0131n geldi\u011fine karar verdi ve kendisine bundan b\u00f6yle alaca\u011f\u0131 her elbise i\u00e7in belirli bir kira vermesi gerekti\u011fini s\u00f6yledi. Ponds, biraz \u00fcz\u00fcld\u00fcyse de, ba\u015fka \u00e7aresi olmad\u0131\u011f\u0131ndan kabul etti. Zamanla Ponds’un i\u015fleri daha da a\u00e7\u0131ld\u0131. Hemen her ak\u015fam\u0131 doluydu.<\/p>\n
Bunun \u00fczerine Alfred Moss, kendisine birka\u00e7 tak\u0131m elbise almas\u0131n\u0131, \u00e7\u00fcnk\u00fc s\u0131k s\u0131k kira \u00f6demenin pahal\u0131ya gelece\u011fini s\u00f6yledi. Ponds bu \u00f6neriyi hi\u00e7 d\u00fc\u015f\u00fcnmeden reddetti. Ne zaman gerekse, elbiseyi Moss’lar\u0131n d\u00fckk\u00e2n\u0131ndan g\u0131c\u0131r g\u0131c\u0131r \u00fct\u00fclenmi\u015f, tertemiz olarak alabiliyordu. Kendi elbisesini bu denli temiz ve \u00fct\u00fcl\u00fc tutmas\u0131 ise \u00e7ok zordu. Bu ilgin\u00e7<\/a> olaydan sonra Alfred Moss, d\u00fckk\u00e2n\u0131nda bir de elbise kiralama servisi kurdu. Zamanla onlar\u0131n i\u015fi de artt\u0131. Yaln\u0131z kuyruklu ceketle yetinmeyip, g\u00fcnl\u00fck elbiseler, \u00f6zel balo giysileri, gelinlikler, kayak tak\u0131mlar\u0131 ve tiyatro kost\u00fcmleri de kiralamaya ba\u015flad\u0131lar ve bu i\u015ften eski i\u015flerine oranla \u00e7ok daha fazla k\u00e2r ettiklerini g\u00f6rd\u00fcler.<\/p>\n","protected":false},"excerpt":{"rendered":" \u0130ngiltere’nin Covent Garden y\u00f6resinde faaliyet g\u00f6steren Moss Bros \u015firketi, ilk elbise kiralayan firma olarak tarihe ge\u00e7ti. 1860 y\u0131l\u0131nda Moses Moss taraf\u0131ndan kurulan bu \u015firket, asl\u0131nda kullan\u0131lm\u0131\u015f elbiseler al\u0131p sat\u0131yordu. Elbise…<\/p>\n","protected":false},"author":1,"featured_media":10556,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15,22],"tags":[290,289],"class_list":["post-473","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eglence","category-toplum","tag-elbise-kiralama","tag-kiyafet-kiralama"],"_links":{"self":[{"href":"https:\/\/www.ilkkimbuldu.com\/index.php?rest_route=\/wp\/v2\/posts\/473"}],"collection":[{"href":"https:\/\/www.ilkkimbuldu.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ilkkimbuldu.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ilkkimbuldu.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ilkkimbuldu.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=473"}],"version-history":[{"count":6,"href":"https:\/\/www.ilkkimbuldu.com\/index.php?rest_route=\/wp\/v2\/posts\/473\/revisions"}],"predecessor-version":[{"id":10557,"href":"https:\/\/www.ilkkimbuldu.com\/index.php?rest_route=\/wp\/v2\/posts\/473\/revisions\/10557"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ilkkimbuldu.com\/index.php?rest_route=\/wp\/v2\/media\/10556"}],"wp:attachment":[{"href":"https:\/\/www.ilkkimbuldu.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=473"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ilkkimbuldu.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=473"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ilkkimbuldu.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=473"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}